Prepared by Glasspath
Deliberate Wellness Studio
Local SEO Audit
Locations
1
Keywords
2
Reviews
256
Date
March 2026
The Keywords
Two categories. Two very different stories.
We audited your Google Business Profile across your two primary categories — wellness center and sauna.
wellness center
sauna
The Audit
Deliberate Wellness Studio
691 E 400 N Ste. 230, Vineyard, UT 84059
Avg Rank
10.16
Position
5th
Market Share
49.99%
Top 3%
33.33%
The Full Picture
Side by side.
How your location performs across both keywords — the gap between your strong category and your opportunity.
| Metric | wellness center | sauna |
|---|---|---|
| Avg Rank | 10.16 | 9.20 |
| Position | 5th | 7th |
| Market Share | 49.99% | 16.29% |
| Top 3% | 33.33% | 13.73% |
| Reviews | 256 | 256 |
With 256 reviews and a perfect 5.0 rating, Deliberate Wellness Studio has the strongest brand signals in the market. You've built out 15+ service pages with real content. Yet you're ranking 5th for wellness center and 7th for sauna. Competitors with fewer reviews and less content are outranking you — because their sites are better connected and technically optimized.
The Diagnosis
Why this is happening.
Your brand is strong. Your reviews are exceptional. You've even built out individual service pages — that's more than most competitors. But the pages aren't connected, and Google rewards depth and structure. Here's what's holding you back.
Service pages exist but are completely isolated — you have 15+ individual service pages (contrast therapy, red light, IV drip, cryotherapy, etc.), but they contain zero cross-links to related services. No 'pairs well with' sections, no related service recommendations. Each page is a dead-end silo that leaks traffic instead of keeping visitors engaged.
No location-specific landing pages targeting nearby cities like Orem, Provo, Lindon, Pleasant Grove, American Fork, Lehi, and Saratoga Springs — where your customers are actively searching. You're leaving thousands of monthly searches on the table from people just 10 minutes away.
No condition or symptom pages connecting health concerns to your services — there are no pages targeting searches like 'inflammation treatment Vineyard UT,' 'muscle recovery therapy Utah County,' or 'chronic pain relief near me.' These are the searches people make before they know what service they need.
Blog content is 90% TRT-focused — 15 of your 28 blog posts are about testosterone therapy. Almost nothing covers your core wellness services: sauna, cryotherapy, contrast therapy, red light therapy, body contouring, or compression therapy. That's a massive content gap for the services driving most of your foot traffic.
FAQ content exists but lacks schema markup — your service pages have great FAQ sections, but without structured data (FAQ schema, LocalBusiness schema, Service schema), Google can't surface them as rich results. You're doing the hard work of writing the content but missing the technical layer that makes it visible.
This is a structural and interlinking issue — not a brand issue. You've done the hard work of building service pages and writing content. The foundation is there. It just needs to be connected, expanded, and technically optimized.
The Solution
What I would build.
You've already built the foundation. The next step is connecting it, expanding it, and adding the technical layers that turn good content into dominant search visibility.
Internal Linking & Service Architecture
Rebuild your 15+ service pages with strategic cross-links — 'pairs well with' sections, related service recommendations, and condition-based pathways. Turn isolated dead-end pages into an interconnected web that keeps visitors engaged and signals topical depth to Google.
Location Page Infrastructure
Individual pages for every city in your service area — Orem, Provo, Lindon, Pleasant Grove, American Fork, Lehi, Saratoga Springs. Each page captures local search demand like 'sauna near Orem' or 'cryotherapy Provo' and feeds your Google Business Profile rankings.
Condition & Symptom Pages
Bridge the gap between what people search and what you offer. Pages targeting 'inflammation treatment near me,' 'muscle recovery therapy Utah County,' 'chronic pain relief Vineyard' — connecting health concerns directly to your services with clear conversion paths.
Content Diversification & Schema
Expand blog content beyond TRT to cover your core wellness services — sauna, cryotherapy, contrast therapy, red light therapy, body contouring. Add FAQ, LocalBusiness, and Service schema markup to surface your existing content as rich results in Google and AI search engines.
Every site I build runs on a proprietary AI-powered SEO framework — optimized not just for Google, but for ChatGPT, Perplexity, Claude, and Gemini. Your existing service content becomes the foundation. We connect it, expand it, and make it visible everywhere people search.
The Work
Sites I've built and actively manage.
Every project is built from scratch with an SEO-first architecture. No templates. No page builders.
Movement Chiropractic
movementchiropractichealth.com
~50% revenue increase after site rebuild
Lo Beeston
lobeeston.com
0 to 10,000 organic visits/month
Utah Dental Experts
utahdentalexperts.com
800+ visitors/day on a $30/click keyword
Mission Property Mgmt
missionpropertymgmt.com
Full local SEO coverage across Utah County
Ability Home Health
abilityhhh.com
100 to 700+ visits/month in 90 days
The Results
Numbers that matter.
Movement Chiropractic
Dr. Daniel Lawler
~50%
Revenue Increase
After rebuilding the site with an SEO-first architecture, monthly revenue increased by approximately 50%.
Lo Beeston
Influencer, 7M+ followers
10K
Visits/Month from Zero
Built an entirely new digital property from scratch. Went from zero organic traffic to 10,000 monthly visits.
Utah Dental Experts
Media Property
800+
Visitors/Day
Ranking for 'dental implants' — a keyword dental offices pay $30/click for. Generating massive daily organic traffic.
Ability Home Health
Eric Ellsworth
7x
Traffic in 90 Days
From ~100 organic visits/month to 700+ in the first 90 days. On track to exceed 1,000/month from target service counties.
References
Talk to them directly.
These are real clients who can speak to the work, the process, and the results.
Glasspath
I believe this work can have a meaningful impact on your bottom line.
Deliberate Wellness Studio has the brand, the reviews, and the service pages. The structure just needs to be connected, expanded into new cities and conditions, and technically optimized — and when it is, the search results will follow.
Contracts
None
Cancel
Anytime
Guarantee
90 Days
March 2026 · Prepared for Deliberate Wellness Studio